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Our Brand Story
A New Standard for Preserving Legacies
My Afterlife Planner was founded on the idea that everyone deserves to be celebrated for the lives they had led, even after passing on. But to truly honour their rich legacies, we believe afterlife products and services must evolve. Instead of being token gestures, they should be heartfelt tributes designed with careful thought and a deep reverence for traditions.
This focus on excellence is why we've partnered with Nirvana Group, a leader in this category, to bring its luxurious funeral services and exquisite columbarium niches and ancestral tablets to market.
Let's make afterlife planning a dignified way to preserve legacies for future generations.
What's Behind Our Logo
Open Circle
In Chinese culture, an open circle symbolises the ever-unfolding nature of life across both earthly and celestial realms.
It’s deftly rendered as a single, flowing brush stroke - a Chinese calligraphic technique that reinforces the concept of vitality.
满
The Chinese word 满, meaning fullness, is an ode to the lives of the departed on Earth.
Symbolising a life lived to its fullest potential, it’s also a reflection of the rich legacies they leave behind.
Stylised Lettering
The character 满 is artfully stylised to achieve a sense of visual drama, while also serving as a unique, integrated design to present our brand's acronym.
Thriving Through Excellence in Afterlife Products & Services
A sense of proactiveness, an attention to detail and a reverence for traditions lie at the heart of our efforts to bring you best-in-class afterlife planning services.
Proactiveness
We're passionate about guiding you to secure your legacy for the next generation years or decades in advance. This eliminates the duress of making key decisions at a time of grief and helps you guard against any inflation arising from a future purchase. Above all, you'll be guaranteed the time to decide how best you want to be remembered.
Attention to Details
The memorial halls of Nirvana Memorial Garden, together with the columbarium niches and ancestral tablets they house, represent unique feats in design. Each is brought to life with care, blending thoughtful material choices with an unmistakable craftsmanship - and rejecting the cookie-cutter approach undertaken by mass-market options.
Reverence for Traditions
We believe that the most sincere and meaningful tribute to the departed comes from honouring sacred traditions and rites. It’s why our funeral services are tailored for both Buddhists and Christians. Likewise, each memorial hall in Nirvana Memorial Garden is carefully woven with classic Buddhist iconography or designed with thought for Christians and free thinkers.
